Journal of International Commercial Law and Technology
2026, Volume 7, Issue 1 : 428-435
Original Article
Fake News and Digital Media: An Analytical Study on Information Credibility and Public Perception
 ,
1
Research Scholar, Dept. of JMC, Mandsaur University
2
Assistant Professor, Dept. of Media and Mass Communication, Graphic Era Hill University, Haldwani Campus
Abstract

The Ladli Behna Yojana (LBY) in Madhya Pradesh is a flagship The rapid growth of digital media in India, driven by affordable smartphones and low-cost internet, has transformed public communication and information consumption. However, this transformation has been accompanied by an unprecedented rise in fake news, misinformation, and digitally manipulated narratives. This research investigates the patterns, themes, and credibility indicators of fake news in the Indian digital ecosystem using a comprehensive content analysis of 300 pieces of misinformation circulated on social media platforms such as WhatsApp, Facebook, Instagram, YouTube, and X (formerly Twitter). The study focuses on how fake news spreads, what techniques it uses, and how it shapes public perception, especially in an emotionally diverse and socially complex country like India. The findings show that political propaganda, communal misinformation, public health rumors, and digitally manipulated visuals dominate fake news in India. Real examples include misinformation during elections, manipulated communal videos, fake job alerts, misleading economic statistics, and misinformation during the COVID-19 pandemic. The study concludes that low digital literacy, confirmation bias, linguistic diversity, and algorithmic personalization significantly strengthen misinformation’s impact. This research contributes to understanding how fake news exploits India’s socio-political landscape and offers recommendations for mitigating misinformation through education, regulation, and credible communication strategies

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